When my boss was looking for a better way to meet
customers' needs, he would come to me, because I was the
one in contact with customers on a daily basis.
The most successful idea I had was to contact the
customers after the sale was made, to see if they liked
the products or if there was anything more I could
do for them.
Up until then, many of the customers only heard from
sales people when a sale was made.
The customers liked the personal attention.
We increased our repeat business by 58% in
the first year.